Objective:
The Universal Healthcare Awareness Campaign aims to educate, engage, and mobilize communities towards advocating for accessible and equitable healthcare services worldwide. Through a series of visually striking posters and an augmented reality (AR) component, the campaign will emphasize the importance of universal healthcare as a fundamental human right.
The Universal Healthcare Awareness Campaign aims to educate, engage, and mobilize communities towards advocating for accessible and equitable healthcare services worldwide. Through a series of visually striking posters and an augmented reality (AR) component, the campaign will emphasize the importance of universal healthcare as a fundamental human right.
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Posters:
The heart of the campaign lies in a series of four visually compelling posters. Each poster has a part of the cross symbol which will form the full image when they are displayed together.
The heart of the campaign lies in a series of four visually compelling posters. Each poster has a part of the cross symbol which will form the full image when they are displayed together.
The AR integration will provide an interactive and immersive experience for viewers. Viewers can activate the AR element using a mobile device and witness the Cross symbol come to life, emphasizing the idea of healthcare as an accessible doorway.
Step 1: Scan the QR Code
Open the camera app on your smartphone or tablet. Point the camera at the QR code displayed on the screen or printed on a physical object.
Step 2: Position Your Camera
Once you've opened the Adobe Aero app, position your device's camera so that it is facing the area where you see the cross design in the middle of the four posters. Make sure your camera is steady and focused on the designated area.
Step 3: Enjoy the Animation
Once the animation begins, you can enjoy the augmented reality experience.
